Rapala Shallow Shad Rap

Balsa wood construction under incredible finishes make this the lure big fish find irresistible. Built tough with hard-diving lips and sharp treble hooks, these legendary lures have the power to survive even the toughest fights. The Shallow Shad Rap is perfect for fishing skinny water. Model SSR05 - 2"; 3/16 oz; hook size 6 Model SSR07 - 2-3/4"; 1/4 oz; hook size 5 Model SSR08 - 3-1/8"; 5/16 oz; hook size 3 Model SSR09 - 3-1/2"; 3/8 oz; hook size 1

Rapala Shad Rap Hardbait

Balsa wood construction under incredible finishes makes this the lure big fish find irresistible. Built tough with hard-diving lips and sharp treble hooks, these legendary lures have the power to survive even the toughest fights.,,,, ,, SR05: 2"; 3/16 oz; #6 hook ,, SR07: 2-3/4"; 5/16 oz; #5 hook ,, SR08: 3-1/8"; 3/8 oz; #3 hook ,, SR09: 3-1/2"; 9/16 oz; #1 hook

Storm WildEye Softbaits - Wildeye Soft Shad

Dead-on swimming actions,seductive eyes, and durable PVC bodies that are as close to real as it gets. Check out the incredible holographic flash foil finishes! Rattle baits feature a noisy rattle chamber and are infused with anise oil; all styles are loaded with heavy salt. Pre-rigged with extra bodies; complete rigging instructions included. The Soft Shad is a castable, trollable hard-bodied crankbait with a soft, flexible outer shell.

Northland Slurpies Swim Shad

Fish see 'em, scent 'em, and slurp 'em up! Slurpies soft plastics are the most lifelike fish-producing lures on the planet! They're designed with holographic FishFlakes? that flash and shimmer like iridescent fish scales, while SowSauce? salted and spiced attractor scent turns the sniffers into biters! ,,,, Lifelike shad with wobbling paddletail. Fish as a swim bait or spinnerbait! Model SSD3 : 3"; 3/8 oz.; 4 pack. Model SSD4 : 4"; 1/2 oz.; 3 pack.

Reef Runner Rip Shad Hardbaits

The ultimate trolling lures for walleye, as demonstrated on the trophy waters of Lake Erie. Proven ''banana'' body profile; aggressive wobble; incredibly durable high-gloss finish with unique colors. Fitted with ultra-wide gap Eagle Claw? Kahle? hooks. ,,,, A slab-sided minnow with a frantic action all its own. Deadly whenever walleyes, steelies, or cohos are keying on deep-bellied forage! Overall Length: 4'; 3/8 oz.; 2-7/8" body length; dives to 20'. Made in USA.

Strike King Diamond Shad - 1/4 oz.

Kevin VanDam has thrown lots of lipless crankbaits, but as he puts it, "There's just something about the Diamond Shad that causes more strikes!" We figure it's the super loud rattles, the lifelike 3-D eyes, the brilliant Premier? finish - awesome! Size: 1/4 oz.

Strike King Rocket Shad

As seen on the TV show, "One More Cast" featuring Shaw Grigsby. The Rocket Shad is built for speed. You can cast it farther, retrieve it faster and cover more water than ever before. It is the perfect schooling fish lure and a great drop bait too. This lure runs perfectly in fast current conditions which makes it a terrific below-the-dam lure. Perfectly imitates the most common baitfish - the shad. Many different species of fish are attracted to it.

Yum Houdini Shad

Yum's Houdini Shad stands above other soft plastic jerkbaits thanks to its unique versatile tail design. Simple modifications to the tail allow the bait to be fished four different ways: as a paddle, open paddle, V-tail or flapper tail. The Houdini Shad is loaded with LPT (Live Prey Technology) and salt and features an erratic swimming action designed to mimic an injured baitfish. 10 pack.

Rapala Super Shad Rap

At 5-1/2", 1-5/8 oz., the Super Shad Rap? has the size to attract only the biggest of predators. And with both 2/0 super-sharp treble hooks, it has the strength and power to bring them to the boat. Patented Rapala? "wounded baitfish" action combined with the premium, light-bending finishes and amazingly realistic details really gets noticed by trophy-size walleyes, bass, salmon, pike, and even striper. Custom lip keeps it close to the top for explosive action. #2/0 Hook. Imported.

Yum G-Shad Softbait

A true-to-life imitation of the glass minnow, that fragile delicacy that all inshore species love to prey on. Yet the G-Shad's crystal-clear soft plastic body is anything but delicate, and can hold up to your favorite fishing style. Designed for a jighead, but will also work on a plain hook rig.

Old Bayside Spadetail Skeleton Shad

"Designed by Nature" to closely imitate the body shape and silhouette of a cocahoe minnow, the primary inshore forage for specks and reds. Its wide tail delivers a nice, tight wiggle - great for bouncing bottom behind a jighead to simulate a wounded cocahoe. 10 pack.,,,, Some colors with advanced Techno Glo color technology.

Rusty's Shad Baits

The best baits for monster catfish, massive stripers and trophy bass. The new pressure pack eliminates odor, eliminates leakage and requires no refrigeration.

Rapala Shallow Shad Rap

Balsa wood construction under incredible finishes make this the lure big fish find irresistible. Built tough with hard-diving lips and sharp treble hooks, these legendary lures have the power to survive even the toughest fights. The Shallow Shad Rap is perfect for fishing skinny water. Model SSR05 - 2"; 3/16 oz; hook size 6 Model SSR07 - 2-3/4"; 1/4 oz; hook size 5 Model SSR08 - 3-1/8"; 5/16 oz; hook size 3 Model SSR09 - 3-1/2"; 3/8 oz; hook size 1

Lucky Craft Hardbaits - Bevy Shad 75 SP

This lure is designed to suspend perfectly with the nose down. The design of the bait allows it to dive quickly to its maximum depth, which is especially good on steep shorelines and drop-offs. Length: 3". Weight: 3/8 oz. Dives: 5-7'.

Bass Assassin Sea Shad Assassin

The Sea Shad Assassin has a popular paddle tail design molded in a softer plastic means fish will hold on longer. For best results use with a jighead. 10 pack.

Yo-Zuri Hardcore Lures - Hardcore Shad

Ready to get serious? No other baits in the world get down to business like these! Unique flex-lip design reduces drag, improves swimming action. Magnetic Weight Transfer System.

Rapala Shad Rap RS

An extension of the legendary Shad Rap made from balsa, the new Shad Rap RS is a plastic version that rattles, suspends, and has a different wobble from its wooden brother. Because it's heavier, the RS is easier to cast. It's a deadly lure when casting or trolling for bass, walleye, salmon, trout, pike or other freshwater game fish. Model SRRS04: 1-1/2"; 3/16 oz; #6 hook Model SRRS05: 2"; 3/16 oz; #6 hook Model SRRS07: 2-3/4"; 5/16 oz; #4 hook

Cotton Cordell Grappler Shad

Ultra-realistic appearance features a natural eye and a body shape designed for tight-wiggling action even on high-speed trolling runs. Specially engineered tie-point for added strength; heavy-duty split rings, extra-sharp #4 bronze hooks.

Rapala Normark Jigging Shad Rap

The shape of success -- a jigging Rap with a deeper-bodied profile. Zinc-weighted for precision, with balanced hardware. For vertical fishing. Snap up sharply to vibrate, and let it slowly circle down -- whomp!

Strike King Bleeding Hook Diamond Shad

This hot bait has everything the original does - the super-loud rattles, the lifelike 3-D eyes, the brilliant Premier? finish - but the hooks have been replaced with premium red hooks, and the body paint features strategically placed red accents to simulate the look of an injured baitfish.

Booyah Mini Shad Spinnerbaits

It's time to take those clear-water bass back to school. The Mini Shad, with its triple willow blades and lifelike detail, may look small in stature, but make no mistake about it - this is a big fish bait. Runs true even at high speeds.

Booyah Super Shad Spinnerbaits

Super Shad is a bit larger and sports four blades; put it in motion, and you'll swear you're looking at a pod of baitfish fleeing through the water. So will the bass!

Offshore Angler Shad Jigheads

Use with a 3" or 4" shad grub. Super sharp hooks.

Bomber Fat Free Shad

This low-carb deep-runner with the frantic, ultra-tight wiggle has accounted for a Bassmaster Classic? victory and tourney winnings that run to 7 figures. Upgraded with a host of new colors, finishes, and lip-gripping Excalibur Tx3 hooks, Fat Free Shads are one of the easiest to retrieve of all deep-diving crankbaits.,,,, ,, BD7F : 3'' ; 3/4 oz. ; dives 14'-18' ; hook size #2,,,, BD6F : 2-1/2'' ; 1/2 oz. ; dives 8'-14' ; hook size #4,,,, BD5F : 2-3/8'' ; 3/8 oz. ; dives 8'-10' ; hook size #6,,,, BD5M : 2-3/8'' ; 3/8 oz. ; dives 4'-6' ; hook size #6,,,,,, BD4F : 2'' ; 1/4 oz. ; dives 4'- 6' ; hook size #8